We are pleased to introduce our inaugural collaboration with MAD, a leading destination for luxury watch customization based in Paris, France, on a two-piece limited-edition assortment of lab-grown diamond watches.

The collection features two one-of-a-kind collector pieces titled "Ulta Violete" Concept 1 and Concept 2 with a starting price of $100,000. The "Ulta Violete" Concept 1 watch features a Rain Fall inspired pave bracelet, rainbow dial markers, and a brushed stainless steel 39MM casing, lathered in GRWN's very own lab-grown diamonds.

ULTRA VIOLETTE: CONCEPT 1

WATCH DETAILS

WATCH MODEL:  AUDEMARS PIGUET ROYAL OAK

REF NUMBER: 15300ST

MOVEMENT TYPE: AUTOMATIC

CALIBER: 3120

POWER RESERVES: 60H

SIZE: 39MM

COATING: BRUSHED FINISH AND POLISHED CHAMFER

WATCH UPDATES

DIAL: PURPLE ROUNDED BRUSHED FINISHES CUSTOM DARK PURPLE LOGOS

(PANTONE 267) RAINBOW LAB-GROWN DIAMOND INDICATOR

HANDS: DARK PURPLE SECOND HAND 

BEZEL: FULL PAVÉ BAGUETTE-CUT LAB-GROWN DIAMOND

CASE & BRACELET: LAB-GROWN DIAMOND PAVÉ WITH ‘‘RAIN’’ EFFECT

INQUIRE

*Disclosure*The watches displayed are watches owned by individuals and have been personalized for the owner with great care and craftsmanship. GRWN & MAD is not affiliated with, nor is it a licensed or official distributor, partner, agent, or representative Audemars Piguet watch utilized in the personalization of the owner’s watch. Moreover, any original warranties from the originating watchmaker are void. GRWN & MAD provides a warranty that is neither sponsored by nor affiliated in any way with the originating watch company.